Techniques to grow your business

There's good news if you are seeking to grow your own business now. If you are serious about having a successful business, you must be well planned. Regardless of whether you intend to operate post-pandemic or if you were operating from before the pandemic; there are certain processes that would be rudimentary to your success. 

Let's address the big one that keeps people up at night continually. 

• Finances - It may be a bit more difficult to obtain finances in this current environment, at least on the surface. Before the pandemic, it was still "challenging" to obtain funds. It was like getting blood from stone in some cases. Who is on your financial planning team?
• Marketing - Needs to be well thought out and insightful. Your business needs to be going within a direction that will encourage your public to want to interact with you for the products/services you are offering. In the past, many of you tried to do this alone only to fail dismally. Who is on your marketing team? 
• Operations - We have witnessed entities putting programs together that just didn't gel. It seemed like the organization was unprepared for their own efforts. Information wasn't communicated internally and the result was poor execution all around of an effort that was to hopefully bring about positive results. Who is on your operations team?
• Management - There are too many solo operations which result in areas of importance falling through the cracks. Apart from the aforementioned, we must also consider legal, human capital, administration to mention a few others. It begs to question, who is on your management team?

Your teams must add value to your business. They do not need to be employed on a full-time basis, but what you need access to is their knowledge, skills, abilities, and hopefully contacts. You must be willing to pay for these resources. In the past, those who struggled most are those who thought the payment for information was too expensive, they quickly found out the alternative of not paying to access what the business needed was way more expensive. 

There are way too many businesses functioning by hunches rather than having well thought out and practical plans. Be different and don't fall into that category. Seek the help you need. Learn the techniques necessary to grow your business.